The Industry’s Leading Content Platform for Marketing & Publishing is Highlighted on the New PublishThis.com

PublishThis, the leading real-time content marketing and publishing platform, is pleased to announce the newly-updated PublishThis.com. Our new site provides you more insight into the most advanced Real-Time Content Platform in the industry and a variety of additional features:

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  • New Client Success Stories from great companies like SAP, The Sporting News, MultiView, Ziff-Davis, Custom Content Council, and more, plus testimonials from a cross-section of additional content marketing and publishing clients who love our platform.
  • Details about top Content Strategies and links to our CEO’s articles on the latest trends in content. Ready to develop the efficiency of your content production? This is a great place to get some ideas about how you can do more with your existing team.
  • Resources and white papers about the system and analysis of the benefits of using it to increase the frequency, relevancy, and quality of your output
  • Our new Content Mixology Blog

Yes, we are also introducing Content Mixology, our new PublishThis Blog. On this collaborative blog, you will find our team talking about Content Marketing, Content Strategies, Success Stories from our clients, and also some fun posts about the PT team and how we work, play, and build the industry’s leading content platform.

And, of course, we use PublishThis to combine our original content, curated items crowdsourced to our team through our bookmarklet, and aggregated news on the subjects we cover so you’ll find the freshest, most relevant news right here on Content Mixology.

We welcome your feedback and questions about the new site. And we’re always happy to schedule a complimentary demo of our platform so you can learn how PublishThis can super-charge your marketing and publishing channels.

The Latest Content Strategy News

Content Marketing At Scale: An Introduction To Creating Quality Content Quickly

Content Marketing At Scale: An Introduction To Creating Quality Content Quickly

 via Business 2 Community

Marketers are having a hard time with content creation. This isn't a secret. In fact, B2B marketers - a group responsible for producing a significant portion of some of the web's most confusing content - have a pretty good idea of why it's happening: they don't have a plan. A recent survey by the Content.

 

ON24 Launches Webcast Elite Marketing Edition

ON24 Launches Webcast Elite Marketing Edition

 via Press Releases

(PR-inside.com) SAN FRANCISCO - August 26, 2014 - ON24, the global leader in webinar-based marketing solutions that drive demand generation and customer engagement, today announced the ON24 Webcast Elite Marketing Edition. There has been a shift in the traditional buying cycle, and it has changed how webinars are being used.

 

Taco Bell brings viral marketing to the real world

Taco Bell brings viral marketing to the real world

 via DigiDay

Taco Bell has brought its own version of Willy Wonka’s golden tickets to life. In a real-life viral effort to promote the 11 items on its new Dollar Cravings Menu, the fast food giant has noted down the serial numbers of and then released 11-dollar bills across the country—which if found, ...

 

2014 B2B Content Marketing Research: Best Findings!

2014 B2B Content Marketing Research: Best Findings!

 via Hotinsocialmedia

This year's B2B report for content marketing strategy comes from The Content Marketing Institute and relieves a few interesting aspects in terms of content effectiveness. One of the more important findings of this study is that B2B marketers with documented strategy and more effective are less challenged with every aspect of content marketing.

 

8 Content Marketing Infographics Every Marketer Must Bookmark

8 Content Marketing Infographics Every Marketer Must Bookmark

 via Business 2 Community

This post shares a collection of the best content marketing infographics created by leading content marketers and bloggers. The idea is to provide our readers everything they need to know about content marketing in a visual language. A content strategy helps you differentiate yourself from your competitors and offer something unique to your audiences.

 

Content Marketing Imperative: Developing an Editorial Sensibility

Content Marketing Imperative: Developing an Editorial Sensibility

 via Custom Content Council

We all agree content marketing is the creation and distribution of audience-focused content, right. Here at Scribewise, we'd add in that the best content marketing is journalistic, which raises the bar for quality. Putting all this together, developing and executing a content strategy requires an editorial sensibility - an understanding of how to create and distribute high quality, audience-focused content on an ongoing basis.

 

How to Get Started With Visual Content Marketing

How to Get Started With Visual Content Marketing

 via Social Media Examiner

Do you want to use visual content in your social media marketing. Do you need help getting started. In this article I'll share tools and tips for adding visual content to your marketing mix. #1: Use Easy Desktop Tools [...] This post How to Get Started With Visual Content Marketing first appeared on Social Media Examiner.

 

Getting Attention in Today's Social Media Tower of Babel

Getting Attention in Today's Social Media Tower of Babel

 via Huffington Post

One of our greatest challenges working with clients is getting their attention, let alone their target market demographics. Some see this shiny market wrapped in social media and buffed with billion dollar valuations.Reality is much tougher and it's not all the clients fault. We marketers are equally as guilty - we get seduced by the same data.

 

Brave Frontier Publisher Gumi Expanding Into The West, Hires Former Xbox And Capcom Staff

Brave Frontier Publisher Gumi Expanding Into The West, Hires Former Xbox And Capcom Staff

 via Siliconera

Gumi Inc., the publisher behind mobile titles such as Brave Frontier, are expanding into the West. There will also be one in Vancouver. Former General Manager of Microsoft Game Studios AJ Redmer (below) will be heading up the two studios. Hironao Kunimitsu, CEO of Gumi, said in a statement, “In ...

 

5 Digital Marketing Insights From An Internet Minute

5 Digital Marketing Insights From An Internet Minute

 via www.flightpath.com

I recently discovered a mind-blowing tool that shows the amount of data the Internet accumulates in real-time. All I can say is, woah, the internet is a big place. Watching internet data pile up in real-time is mesmerizing but not the best for getting an analytical sense of what it all means. I decided to The post 5 Digital Marketing Insights From An Internet Minute appeared first on Flightpath.

 

 

 

 

 

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