EContent’s Trendsetting Products of 2015

EContent’s Trendsetting Products of 2015

PublishThis, the only enterprise platform powered by the industry’s most advanced semantic content discovery, curation, and publishing technology, has been named in EContent magazine's 2015 Trendsetting Products list. Compiled by EContent's editorial staff, the list of 70 products and platforms were selected based on their unique offerings and importance to digital publishing, media, and marketing.


"I rely on dozens of tools every day to get my job done. We all do, but tools are especially important in the digital media industry," said EContent editor, Theresa Cramer. "Whether you are in need of a content management system to control your digital experience or an analytics tool to tell you how you’re doing, you need the right tools at every step of your journey. Congratulations to all the companies that rose above the rest to be named to the second annual EContent Trendsetting Products List."


Matt Kumin, CEO and Co-Founder of PublishThis, said “PublishThis continues to add new customers from enterprise publishers like Fox Sports, Meredith Agrimedia, and Haymarket as well as forward-thinking brands like Sage, Nutrisystem, and Gorilla Glue because we are helping companies deliver on their revenue goals while making their teams more efficient. Whether it is driving 250% increases in revenue, flipping their social and newsletter clicks from third-parties to their own pages, or helping them massively increase the amount of quality content they produce, PublishThis has become the content middleware of choice for smart brands and publishers looking to meet the challenges of today’s fragmented, multi-device market and build real relationships with their audience of customers.”


PublishThis is honored to be recognized a second time on EContent's Trendsetting Product list.

The tools available to us are pushing new limits. Here at EContent, we turned to our inboxes, our coverage, and our contributors to find out what those trendsetting products are in 2015. We hope that you find these tools as interesting and as potentially helpful as we do!

...more

New Content Launches with PublishThis

New Content Launches with PublishThis

Our customers are awesome. You may say that since we’re from L.A., we think everything is awesome but, no, these PublishThis customer launches deserve that description! Both brands and media companies are using our Big Content solution to scale their team’s content production to help them deliver on their goals. We just want to congratulate […] ...more

AOP Partners With Leading Content Platform PublishThis To Bring the Freshest, Most Relevant News to AOP Members

AOP Partners With Leading Content Platform PublishThis To Bring the Freshest, Most Relevant News to AOP Members

PublishThis is excited to partner with the Association of Online Publishers in the UK to bring the best industry news to its members. Many AOP UK members are already working with PublishThis on their own web sites, newsletters, and social updates. AOP UK joins the many trade associations working with PublishThis, including the Association of Business Information and Media, the Content Council, Digital Content Next, and the Mobile Marketing Association.

AOP and PublishThis have announced a new partnership for 2015 that will allow the AOP to use PublishThis' industry-leading content discovery, curation, and publishing platform to populate the AOP's news page and other channels. Tim Cain, Managing Director of the AOP said, "Partnering with PublishThis will allow us to monitor our industry, bring the ...

...more

PublishThis Platform Release – 3.4.4

PublishThis Platform Release – 3.4.4

PublishThis is happy to announce our latest release, built specifically from your feedback. Thanks for providing your insight into how we can continue to develop PublishThis to meet your goals. With a wide-ranging client base from FoxSports to Gorilla Glue, Sage Software, and COX Media, we are always excited to hear more details about how our customers are […] ...more

ContentTECH 2015: Content Marketing Conferences Go Virtual

ContentTECH 2015: Content Marketing Conferences Go Virtual

In case you missed it, the Content Marketing Institute hosted another rendition of their virtual one-day conference “ContentTECH” and, like last year, it was a well-orchestrated event with lots of opportunities to network and some great presentations throughout the day. While I enjoyed some excellent shows put on by Marketo, BrightTALK, and Xerox, my favorite part of […] ...more

Why media companies should pay attention to Medium’s native ads

Why media companies should pay attention to Medium’s native ads

Medium is a great long form content creation system for journalists and being able to use all of that long form journalism to make a content website that is sponsored is a great way to pay for all of that journalism.
Broken down by the 3 pillars of content, you have original content, which is what Medium is trying to build a team to do, purchased content (like AP or Reuters), or curation (like PublishThis).  Building a microsite is possible with all of those options, but if you did a blend, and relied more on curation+thought leadership of what you curated, you could build the microsites faster and be just as relevant as one that is built entirely on all original content.

There are plenty of things about Medium that are interesting from a media point of view, including the fact that it is a blend of platform and publisher - hosting content that others write for free, but also commissioning its own content from established writers.

...more

It’s Time For An Open Standard For Cards with PublishThis Advisor Nova Spivack

It’s Time For An Open Standard For Cards with PublishThis Advisor Nova Spivack

See this important article from PublishThis Advisor (and CEO of Bottlenose) Nova Spivack, which sets up the idea of standardization for this highly useful content form: cards.

Editor's note: Nova Spivack is the co-founder and CEO of Bottlenose, an angel investor, and a noted technology futurist. Cards are fast becoming the hot new design paradigm for mobile apps, but their importance goes far beyond mobile.

...more

Quadriplegics Hunt Again, Be Adaptive – MultiView’s Good Company

Quadriplegics Hunt Again, Be Adaptive – MultiView’s Good Company

PublishThis client MultiView has an amazing new web documentary series called Good Company that helps highlight the entrepreneurial spirit of American small business. Check out their latest video, which focuses on Be Adaptive, a company that is helping people pursue their interests despite impairment.

Be Adaptive has the motto, "If you can dream it, we can build it." They specialize in manufacturing shooting equipment for those who have been disabled and can no longer hunt independently. MultiView's Good Company documents this empowering story and highlights the journey of regaining one's passion and independence.

...more

Content Marketing Expert Robert Rose Joins PublishThis for the Content 2015 Webinar

Content Marketing Expert Robert Rose Joins PublishThis for the Content 2015 Webinar

We thought it would be great to help introduce our newest PublishThis Advisor, Robert Rose, with a roundup of recent discussions about him. In addition to joining our Advisory Board, Robert has been in the news discussing his latest book, Experiences, which is due out soon, has been asked about Content Strategies for the New […] ...more

PublishThis Adds Leading Content Strategist Robert Rose to its Advisory Board

PublishThis Adds Leading Content Strategist Robert Rose to its Advisory Board

Transcript of our Press Release from 11/17/14 SIGN UP FOR THE FREE CONTENT 2015 WEBINAR! Los Angeles, CA: PublishThis, the industry’s most advanced content monitoring, discovery, and publishing platform for business professionals, today announced an expansion of its Advisory Board to include Robert Rose, one of the preeminent voices in Content Strategy and Marketing. Rose […] ...more